Over 35 New F-150's Available
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Built for the
Road Forward
Your job has never been tougher. And we’ll be here to help you keep working. Ford Commercial Vehicles are engineered to withstand the severity of everyday on-the-job duty.
We're Here For You
Dahl Ford Onalaska always puts customers first!
Don’t take our word for it: Read our reviews and see what everyone is saying.
Great overall experience the whole process was smooth and seamless. Tristan was great to work with
The salesman Chad was very personable and detail-oriented. He made sure I knew everything about operating my new F-150 before driving away with it. Excellent customer service!
Great bunch of people, from the sales, service, etc!! Very accommodating and helpful. They found exactly what I wanted.
I ordered a new truck from Dahl Ford, Barry was very helpful. It was a pleasant experience with good communication.
I had a great experience ordering a new truck. Would recommend. Barry was very helpful. Great customer service.
My recent purchase from Dahl Ford was a good experience. Pleasant staff and very helpful.
Randy and Scott S. helped get our deal done. No complaints. I would definitely recommend them and Dahl Ford. They seem way more competitively priced and actually offer Certified PreOwned vehicles, which have a tiny bit of warranty at least. I was happy to finally find a dealer that could be reasonable and get the sale done quickly.
Always Frindly and helpful! We been buying from Dahl for over 20 years,
Got the job done in a professional manner. All staff that I delt with were professional.
I live in Georgia and saw a pre-owned car online from Dahl Ford that I was intersted in. I worked with Brian Lucey and Scott Siver, and I was so impressed with how they handled the entire transaction. Communication was excellent, making the transaction smooth, even though I was out of state. Most of all, it was very apparent that they were both straight shooters, who were very transparent. Absolutely no sales pressure whatsoever, which made the purchase easy and enjoyable. They even did a photo/video walk around for me, so they could point out any minor imperfections in the vehicle. Then they took the car to get those imperfections fixed, so the vehicel arrived to me in perfect condition. For those that live around Analaska, WI you can have complete confidence that Dahl Ford hires good people who have their customers' best interest at heart. Highly recommended!
Andrew is amazing to work with and Scott also super helpful when. Andrew was out. Both so personable!
Great truck. The staff was very friendly, a combinating and knowledgeable.. Would recommend the dealership to anyone.
Dahl went above and beyond to make sure that I got the vehicle I needed for me and my daughter to have safe and reliable transportation. I can’t thank andrew and chad enough!
No pressure sales. Connor was open and honest with comments. Seemed to really know features of the truck.
Always professional. Service advisor was in contact throughout repair. Had a ride to and from the dealership. Great service. Will use again.
Excellent service. The whole transaction of ordering my truck and the pick up of it was easy. Great sales staff :).
Super helpful and a great experience!
Very pleasant experience. Knowledgeable staff. Very happy with my vehicle so far.Will definitely come back.
Exceptional Dealership. Definitely a five-star rating. Our salesman was exceptional in taking the time and effort and made our decision an easy one. We love our 2024 Ford Edge and thank our Salesman for his dedication and commitment to going above and beyond. He also took the time a few days later to see if we had any follow up questions. Thats Dedication and we appreciate that. Thank you.
Clean place,friendly people,up front pricing. What more could you want from a dealership. Everyone knew their job. I bought a new car and was done in less than one hour.
Barry at Dahl was so great to work with! He was knowledgeable about all aspects of the vehicles we were looking at (engine, performance, safety, amenities, etc.). He spent a lot of time with us making sure he was putting us in the right vehicles that match our lifestyle and desired options. At no time did we feel rushed or pushed to make a quick decision. Overall a great experience and would highly recommend Barry and Dahl!!
Very helpful staff, They set my phone up and went through the control panel to show me where to locate things. All my questions answered and felt confident leaving with my new Car.
Dahl was amazing. Randy was awesome to work with. He wasn’t pushy and was there to help you answer all your questions. I was there for almost the entire day because we bought 2 vehicles so we test drove a lot! The sales staff was fantastic and extremely friendly. I recommend looking and buying from them!
A few months ago I purchased a beautiful used Lincoln SUV. I noticed a little problem during the test drive but purchased it anyway. Dahl Ford ordered the parts and fixed the problem no cost to me. The car is wonderful and every person I’ve dealt with there has been friendly and helpful! Glad I made the purchase there - highly recommend!
I drive a long way to buy my Ford vehicles from Barry. He takes the time to figure out what you want and explains the process. I feel like I get a fair deal at Dahl
Welcome to Dahl Ford Onalaska
Onalaska's Favorite Ford Dealer!
Guaranteed Financing
We believe everyone should be able to have their own means of transportation. With that in mind, we offer guaranteed financing. We will work with you to find suitable financing terms so you can walk away with a vehicle even on limited or bad credit. We believe we offer the most comprehensive used car program in the area.
To expedite the process of financing, we offer tools on our website. Once you enter in your personal details, we will be able to evaluate which loan options we can offer you. You can see the potential rates and payment amounts for a new car you wish to finance. This will help you evaluate whether or not you are ready to buy the car of your dreams.
Our Vehicles
We specialize in Ford vehicles, both new and used. Find the latest Ford models on our lot, and speak with an expert to learn how they differ from previous Ford models. Stop by our model showroom to see some of the best vehicles we offer. The latest and greatest Fords are displayed for you to compare interiors and ask questions.
If you are interested in used vehicles, we offer a wide range of certified pre-owned vehicles. When you shop only for certified pre-owned cars, you are sure to get a deal; you pay a lower price for these vehicles, but you have a guarantee they will operate as promised. All certified pre-owned models have been inspected and refurbished by a highly trained technician who meets Ford standards.
Inventory Tools
Our website is always kept up to date with the cars we have on the lot. You can use the search tools to find a vehicle in your preferred make and model, and you can also choose whether to search for new or used inventory. So, you can have a good idea of which cars you'd like to learn more about before you even set foot on the lot. You can also call us or use our contact form to verify that the car of your choice is still available.
Express Service
We know your time is valuable. That is why we have multiple locations in the area to serve you. At each one, check out our express service options to get you in and out the door quickly. Our facilities are modern and well-stocked, and our service centers are run by experienced technicians who have basic Ford certifications up to senior master Ford-certified qualifications.
We also love to give back to our community. That's why we make charitable contributions to the La Crosse and Winona Area YMCA, Boy Scouts of America, Family and Children's Center, Boys and Girls Club, Steppin' Out in Pink, and many more organizations. We are part of the community, and we're here to serve you in any way we can.
Located in Onalaska, WI
561 Theater Road - Onalaska, WI 54650